Post by samsparrow74 on Feb 15, 2024 5:54:38 GMT
But not everything was crazy in this Lagunitas Beer Circus, which also had its supportive leg. As part of the brand's commitment to animals, and specifically dogs, €1 from each ticket has been donated to Salvando Peludos , a protective association that rescues animals from all over Spain at risk of sacrifice, abandonment or abuse. An initiative that Russell Smithson, brand ambassador who travels around the world bringing the spirit of Lagunitas to places like Madrid, "dogs have always been an important part of our lives. There are days when there are more dogs in the office than people. One of the things we like to do most is transform beer into money for a good cause. We celebrate many events and we allocate the money raised to NGOs that rescue dogs. lagunitas beer circus The story behind America's most iconic IPA It all started in Northern California, where Tony Magee began making beer at home in his kitchen , until he almost set the stove on fire.
It was then that his wife earnestly begged him to please take his adventure somewhere else. And so, in 1993, Lagunitas Brewing Company opened its doors near the town of Lagunitas, hence its name. But it Bahrain Phone Numbers List wasn't until 1995 when Lagunitas IPA was born. This variety, which began as Lagunitas' 100th batch and the brand's first seasonal beer, became an iconic IPA in the US . Now everyone knows how to make IPA-style beer, but back then, the craft market was dominated by Pale Ales and Amber Ales. Tony immediately saw its potential and dared to make a beer that would become an icon among beer lovers around the world. In 1999, Lagunitas took a turn. The factory needed a new space to expand the business and moved to Petaluma, California.
Later, Tony thought about how his beer could cross the country from one end to the other while retaining all its freshness, being an unpasteurized beer. So he decided to open a new factory in Chicago. To celebrate, the Lagunitas team organized its legendary Beer Circus for the first time in that city , a festival that was born in Petaluma and that unites two of Lagunitas' passions: music and beer. Today Lagunitas is sold in more than thirty countries and… counting! They could go on telling stories about their beers, but they prefer to let them do the talking. As their motto says: 'Beer speaks, people mumble' . beer Data sheet: Production Agency: MKTG and Bearded Kitten Media Agency: Dentsu Aegis RED STAR Digital Agency: Ogilvy PR Agency: Ogilvy PR Art Team: LetsGo Company.
It was then that his wife earnestly begged him to please take his adventure somewhere else. And so, in 1993, Lagunitas Brewing Company opened its doors near the town of Lagunitas, hence its name. But it Bahrain Phone Numbers List wasn't until 1995 when Lagunitas IPA was born. This variety, which began as Lagunitas' 100th batch and the brand's first seasonal beer, became an iconic IPA in the US . Now everyone knows how to make IPA-style beer, but back then, the craft market was dominated by Pale Ales and Amber Ales. Tony immediately saw its potential and dared to make a beer that would become an icon among beer lovers around the world. In 1999, Lagunitas took a turn. The factory needed a new space to expand the business and moved to Petaluma, California.
Later, Tony thought about how his beer could cross the country from one end to the other while retaining all its freshness, being an unpasteurized beer. So he decided to open a new factory in Chicago. To celebrate, the Lagunitas team organized its legendary Beer Circus for the first time in that city , a festival that was born in Petaluma and that unites two of Lagunitas' passions: music and beer. Today Lagunitas is sold in more than thirty countries and… counting! They could go on telling stories about their beers, but they prefer to let them do the talking. As their motto says: 'Beer speaks, people mumble' . beer Data sheet: Production Agency: MKTG and Bearded Kitten Media Agency: Dentsu Aegis RED STAR Digital Agency: Ogilvy PR Agency: Ogilvy PR Art Team: LetsGo Company.